Career Highlights

20 Years of
International Digital Commerce &
Business Leadership

From web production in Nicosia to central commercial leadership in Geneva: a 20-year journey of growth, transformation and measurable impact across 28 countries.

I started as a web developer at Sunny Systems in Nicosia and built a career through every layer of digital commerce. From executing campaigns to owning a $68.3M portfolio across 28 countries, the thread has always been the same: understand the business, build the system, deliver the number.

Olga Davidian
International Commercial, eCommerce & Category Leader
Geneva, Switzerland
Olga Davidian, executive portrait in business attire
20+Years in Digital Commerce
28Countries Managed
$68.3MCategory P&L Ownership
+122%Revenue Growth
+381%POLY Direct Growth
+141%HyperX Revenue Growth
95%EMEA Portfolio Standardised

Professional Journey

Career Timeline.

11/2025 – Present Executive Digital Business & AI Strategist Founder & Advisory Practice · Geneva, Switzerland

I run an advisory practice in digital business and AI strategy, and I'm open to senior in-house commercial and eCommerce leadership roles.

  • Designed AI-powered executive workflows (ChatGPT, Claude, Kimi, n8n) automating research, knowledge management and strategic analysis.
  • Built multi-agent AI systems for executive research, market intelligence and business opportunity assessment.
  • Published two Executive Market Intelligence studies (eCommerce and Gaming), combining multi-source research synthesis with original analytical frameworks.
  • Established an Executive Knowledge System capturing commercial frameworks and reusable playbooks from 20 years of international leadership.
  • Built and launched an AI-assisted executive website, olgadavidian.com.
01/2021 – 10/2025 International e-Commerce Business Development Lead, Category & P&L HP · Geneva, Switzerland

Commercial strategy, business operations and P&L for HP's international e-commerce portfolio across 28 markets in EMEA, APJ and LATAM.

  • Delivered 122% revenue growth, from $30.8M to $68.3M, through pricing, merchandising, inventory optimisation, portfolio strategy and customer experience.
  • Expanded HyperX (+141% YoY) and Poly (+381% YoY in its first full year) into $6M and $1M international businesses through post-acquisition commercial growth strategies.
  • Standardised 95% of the European portfolio and cut aged inventory 97%, from $800K to $27K, supported by Omnia pricing intelligence.
  • Oversaw annual business planning and operating reviews across 28 markets, with executive KPI dashboards and governance frameworks I designed.
01/2019 – 12/2020 Digital Project & Campaign Manager Content, New Product Introduction HP Store · Geneva, Switzerland

Orchestrated new product launches across EMEA for the Consumer, Commercial, Print and Accessories businesses.

  • Implemented launch governance, operating standards and execution processes improving launch readiness across regional markets.
  • Guided a cross-functional team of 22 designers, developers and UX specialists to deliver synchronised launches with Product, Marketing, Sales, PR, UX and Development.
  • Ran Project Monster, the multi-market SEO consolidation: 4,494 store pages audited across 8 EMEA markets, 1,283 high-priority issues surfaced.
  • Created post-launch reporting supporting continuous improvement and future launch planning.
01/2017 – 12/2018 Digital Content eTail Lead, EMEA Omnichannel HP · Geneva, Switzerland

Digital content strategy across HP Store and 40+ online retailers.

  • Launched scalable content syndication processes across Europe, built on Icecat, Amazon and strategic retail partnerships.
  • Implemented regional governance and content standards improving consistency across EMEA digital channels.
  • Improved marketplace performance, product discoverability and customer experience across the region.
06/2014 – 12/2016 Regional Digital Marketing Manager (Europe) HP · Geneva, Switzerland

Digital marketing operations across EMEA, aligned with commercial priorities.

  • Oversaw a $1M annual operational budget, agency contracts and vendor performance, plus a cross-functional team of 10 digital specialists.
  • Improved campaign deployment timelines by 30% through governance and process optimisation.
  • Developed executive dashboards informing business planning, investment prioritisation and resource allocation.
01/2009 – 06/2014 Digital Project & Program Manager (EMEA) HP Contractor, via Sunny Systems · Nicosia, Cyprus

End-to-end delivery of digital programs across EMEA: project planning, delivery governance, financial tracking and multilingual deployments across concurrent international initiatives.

01/2006 – 01/2009 Web Developer & Digital Production Specialist HP Contractor, via Sunny Systems · Nicosia, Cyprus

Enterprise websites in HTML, CSS and JavaScript, CMS operations and multilingual campaigns across 28 international markets. Where it all started.

Current Focus

Here's What I'm Building Right Now

Three active projects that keep me at the edge of digital commerce, market intelligence and executive communication.

Executive Market Intelligence

Building a proprietary research framework for industry teardowns. Each volume maps a sector's infrastructure, competitive dynamics and growth vectors.

Zero to Scale Series

Producing a digital commerce playbook that takes businesses from first transaction to international scale. Built from 20 years of real decisions, real numbers and real outcomes.

Contact

Let's Start a Conversation.

Most meaningful work starts with a conversation. Whether you're hiring a commercial leader, exploring a growth initiative, or looking for a strategic partner, I'd be happy to connect.

Based in Switzerland

Available across Europe and beyond.

Available for

eCommerce Leadership, Commercial Strategy, AI & Digital Transformation, Speaking & Advisory